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Academy Documents
Please access the Students' Policies & Forms through this link. The following documents are all available in the link - Student Handbook, Student Code of Conduct, Students' Privacy Notice, Deferral, Suspension, and Cancellation Policy, Assignment Extension Policy, Re-Sit Policy, Complaints Procedure Policy, Equality Policy and Student Disciplinary Policy.
Sessions' Venue
All sessions will be held at 21 Academy's Training Centre in Naxxar
21 Business Centre, No. 20., Triq in-Nutar Debono, Naxxar NXR 2525
Monday sessions 09:30 - 12:30hrs (compulsory signature)
Wednesday sessions 17:30 - 20:30hrs
Saturday sessions 09:00hrs - 17:00hrs
Lecture Schedule & Notes
Lecture notes will be available during the week following the respective lecture. Schedule dates are indicative and may change. All changes, if any, may be communicated via email, SMS or telephone calls.
Lecture | Date | Time | Presentation | Notes (If Any) |
---|---|---|---|---|
Lecture 01 | 07 October 2023 | 09:00 to 17:00hrs | Presentation 01 | Who Moved My Cheese |
Lecture 02 | 11 October 2023 | 17:30 to 20:30hrs | Presentation 02 | SCAMPER Explained |
Lecture 03 | 14 October 2023 | 09:00 to 17:00hrs | Presentation 03 | Business Model Canvas Explained Business Model Canvas |
Lecture 04 | 18 October 2023 | 17:30 to 20:30hrs | Presentation 04 | SWOT Analysis |
Lecture 05 | 21 October 2023 | 09:00 to 17:00hrs | Presentation 05 | PESTEL Analysis |
Lecture 06 | 25 October 2023 | 17:30 to 20:30hrs | Presentation 06 | |
Lecture 07 | 28 October 2023 | 09:00 to 17:00hrs | Presentation 07 | Management & Business Plan |
Lecture 08 | 01 November2023 | 17:30 to 20:30hrs | ||
Lecture 09 | 04 November2023 | 09:00 to 12:00hrs | ||
Lecture 10 | 08 November 2023 | 17:30 to 20:30hrs | ||
Lecture 11 | 11 November2023 | 09:00 to 12:00hrs |
Lecturer/s
Lecture Summaries & Suggested Reading
Lecture 1 - Styles
- Self Assessment sitting 1
Following this session students will learn to:
- read and apply a Multiple Intelligences Test, based on Howard Gardner's MI Model
- identify the origins of business and entrepreneurship
- understand the different steps involved to create a start-up
- distinguish between evolutionary and revolutionary ideas
- differentiate between innovation and creativity
- understand the difference between ideas and opportunities
- identify problems and convert them into opportunities
- associate the universal PSIU forces to different character approaches
Core Reading List
- Ries, E., (2017). Startup Way - How Entrepreneurial Management Transforms Culture And Drives. 1st ed. Portfolio Penguin.
Supplementary Reading List
- Johnson, S., 2003. Who moved my cheese?. London: Vermilion.
- Blank, S., and Dorf, B., (2020). The startup owner's manual: The step-by-step guide for building a great company. John Wiley and Sons.
Lecture 2 - Opportunities Part 1
Following this session students will learn to:
- understand practical approaches to opportunity identification
- list practical day to day problems and come up with ideas to address them
- improve products by the application of SCAMPER
- convert one’s own talents and/or skills into opportunities
- relate their newly acquired knowledge to real life success stories
Core Reading List
- Scarborough, N. M. and Cornwall, J. R., (2016). Essentials of entrepreneurship and small business management. London: Pearson.
- Mariotti, S. and Glackin, C., (2015). Entrepreneurship. 1st ed. Pearson International
- Ries, E., (2017). Startup Way - How Entrepreneurial Management Transforms Culture And Drives. 1st ed. Portfolio Penguin.
Supplementary Reading List
- Burns, P., (2007). Entrepreneurship and small business. NY: Palgrave Macmillan.
Lecture 3 - Opportunities Part 2 & Business Model
Following this session students will learn to:
- How to identify opportunities through the application of MI test scores
- differentiate between business model and business plan
- use the Business Model Canvas
- explain value propositions
- identify customer segments
- search and apply different channels for promoting businesses
- look out for a business’ key activities
- appreciate different revenue streams and pricing strategies
- relate their newly acquired knowledge to real life success stories
Core Reading List
- Scarborough, N. M. and Cornwall, J. R., (2016). Essentials of entrepreneurship and small business management. London: Pearson.
- Mariotti, S. and Glackin, C., (2015). Entrepreneurship. 1st ed. Pearson International
Supplementary Reading List
Lecture 4 - SWOT & Opportunity Analysis
Following this session students will learn to:
- understand the difference between internal and external factors impacting in a business
- comprehend the meaning of the four factors making up a SWOT analysis
- draft a SWOT analysis for different businesses
- apply the opportunities approach
Core Reading List
- Scarborough, N. M. and Cornwall, J. R., (2016). Essentials of entrepreneurship and small business management. London: Pearson.
- Mariotti, S. and Glackin, C., (2015). Entrepreneurship. 1st ed. Pearson International
Lecture 5 - PESTEL Analysis
Following this session students will learn to:
- look out for and understand the impact of external factors
- distinguish between general and operating environments
- understand the application of a PESTEL
- perform a PESTEL analysis on a company of their choice
Core Reading List
- Scarborough, N. M. and Cornwall, J. R., (2016). Essentials of entrepreneurship and small business management. London: Pearson.
- Mariotti, S. and Glackin, C., (2015). Entrepreneurship. 1st ed. Pearson International
Supplementary Reading List
- Blank, S., and Dorf, B., (2020). The startup owner's manual: The step-by-step guide for building a great company. John Wiley and Sons.
Lecture 6 - Assessment Methods & Funding the Business
Following this session students will learn to:
- the presentation and assignment questions and will be briefed on what is expected in each
- about the different funding methods and approaches
- how to prepare before asking for funding
- to look out for funding opportunities through schemes
Core Reading List
- Scarborough, N. M. and Cornwall, J. R., (2016). Essentials of entrepreneurship and small business management. London: Pearson.
Supplementary Reading List
- Start in Malta - https://startinmalta.com
- Take Off - https://takeoff.org.mt/services
Lecture 7 - Presenting your Business
Following this session students will learn to:
- understand the differences between Lenders’ and Investors’ expectations
- the importance of a good pitch when seeking funding
- appreciate the usefulness of a business plan
- give due importance to the different sections constituting a business plan
- come up with a mission, vision and values statements
- compile an accompanying letter, title page, contents page, executive summary, the company background, information on the products/services, a conclusion, and the appendices of a business plan.
Core Reading List
Supplementary Reading List
- Blank, S., and Dorf, B., (2020). The startup owner's manual: The step-by-step guide for building a great company. John Wiley and Sons
Lecture 8 - Tutorial Session 01
- Self Assessment sitting 2
During this session students will:
- Go through and discuss the correct answers of the Self-Assessment
- Discuss the contents of the presentation being prepared for the Group Presentation
Core Reading List
- Induction Session 03 slides
- All of the 1 to 7 sessions slides
Supplementary Reading List
- Alexander Osterwalder: The Business Model Canvas - https://youtu.be/2FumwkBMhLo
Lecture 9 - Tutorial Session 02
During this session students will:
- Discuss the contents of the presentation being prepared for the Group Presentation
- Discuss the Assignments being drafted as part of the assessment method
Core Reading List
- Induction Session 03 slides
- All of the 1 to 7 sessions slides
Supplementary Reading List
- Alexander Osterwalder: The Business Model Canvas - https://youtu.be/2FumwkBMhLo
Lecture 10 - Tutorial Session 03
During this session students will:
- Discuss the contents of the presentation being prepared for the Group Presentation
- Discuss the Assignments being drafted as part of the assessment method
Core Reading List
- Induction Session 03 slides
- All of the 1 to 7 sessions slides
Supplementary Reading List
- Alexander Osterwalder: The Business Model Canvas - https://youtu.be/2FumwkBMhLo
Lecture 11 - Assessments
During this session students will:
- Receive the scored self-assessment
- Deliver the group presentations and answer to questions from both students and tutor
- Go through the last assignment issues, if any.
Methods of Assessment
Self Assessment 15% of final score - Students will be expected to sit for a multiple choice test during the module's first lecture on 7 October 2023. Students will be handed out with the test sheet and their answers during the session 8 on the 1 November 2023 and will be asked to correct their own submission.
Group Presentation 20% of final score
Reflective Notes 10% of final score
1 Assignment 55% of final score
Assignment
You have to choose 1 out of the 3 questions which are available in the Assignment Submission form below. Assignment should be submitted by not later than Thursday 16 November 2023. The assignment has to be submitted together with the Assignment Submission Form through 21 Academy's plagiarism software Turnitin. Please indicate the questions which you have addressed in the Assignment Submission form and upload assignments in pdf format. Do not scan assignment but convert/save it directly to pdf. We ask you to keep the similarity percentage very low and definitely below 20%. You should review and rephrase any assignments which show more than 20% similarity. Any assignments submitted above 20% similarity will be manually assessed and may not be scored if found to be plagiarised.
If you need information on how to plan, draft and submit your assignment follow the 21 Academy presentation on Writing and Submitting your Assignment.
We are also making the 21 Academy's Assignments Rubric available for your guidance. This is a performance-based assessment tool. Tutors will use the rubric to assist them to allocate scoring while it allows students to understand what is required in the assignment and how it will be graded. The Harvard Referencing Style should be used.
Group Presentation
You will be asked to design and deliver a group presentation about a business you plan to create together. This will be the same group you worked together with in-class. The presentation should be delivered in 20 minutes and each member of the group should deliver part of the presentation . The presentation will be delivered on Saturday 11 November 2023 between 09.00 and 12.00hrs.
Please read, fill in and submit the Presentation Submission Form together with your presentation. This Presentation Submission Form includes the question which has to be addressed through your presentation,
This Presentation Rubric is being made available for your guidance. This is a performance-based assessment tool. Tutors will use the rubric to assist them to allocate scoring while it allows students to understand what is required in the presentation and how your presentation will be graded.
The presentation should be sent in pdf format together with the Presentation Submission Form via email on info@advisory21.com.mt and also submitted on Turnitin by not later than Friday 10 November 2023 at 23.59hrs. Do not scan the presentation but convert/save it directly to pdf.
Note that the submitted presentations will be scanned for plagiarism.
Reflective Notes
Each student should submit Reflective Notes about their experience during the preparatory phase of the Group Presentation. From here you can download 21 Academy's Reflective Notes template in Word Format or pdf format. The Reflective Notes have to be submitted to the academy through turnitin by not later than Friday 10 November at 23.59hrs.
If you need information on how to write and keep your reflective notes for your involvement in the group work to prepare the presentation please refer to the Induction Presentation 03.